Lille, France – 04.11.2024 – LOSC Lille, one of the most storied football clubs in France, is proud to announce its new partnership with ScorePlay for media asset management (MAM). This strategic decision marks a new chapter in LOSC's commitment to leveraging cutting-edge technology to enhance its media and content operations.
A New Era for Les Dogues
Founded in 1944, LOSC has a rich history in French football and will be celebrating its 80th anniversary in November, with remarkable achievements including multiple Ligue 1 titles and regular participation in European competitions, being back in the UEFA Champions League this season. With a strong focus on innovation and excellence both on and off the field, LOSC aims to further elevate its media management capabilities by centralising the entire club media production - video, photo, design, live events, etc - with an AI-Driven indexation.
Lille will be doing this across all teams (Pro, Academy, etc), taking their vast archive of media assets, including historical match footage, press conferences, and exclusive behind-the-scenes content and hosting it in a robust and flexible MAM solution that matched the specific needs of the sports industry, while preserving all metadata and tags. The goal was clear: to enhance collaboration, streamline workflows, and unlock the full potential of their media for marketing, fan engagement, and commercial opportunities with the best-in-class solution for sports teams. Enter ScorePlay.
Why ScorePlay?
After an extensive evaluation process, LOSC selected ScorePlay as its state-of-the-art platform to manage (store, label, find, share) its vast media library. ScorePlay offers unparalleled integrations with creative tools, advanced AI-powered search capabilities, and a secure cloud-based environment. This ensures that the club can efficiently manage and distribute its media assets, providing fans and partners with high-quality content in real-time.
Key Benefits of ScorePlay for LOSC:
Live Ingest: All of the Men’s First team matches are live ingested in Broadcast quality and match events/actions (goals, assists, fouls, etc…) are auto-logged, giving their Media Team the flexibility to easily clip and share on social media the most exciting and authentic moments with fans.
Video Editing: Our Adobe Premiere Pro panel allows for advanced editing capabilities through easy retrieval of match actions, making teams more productive and the posted content more engaging than ever.
Media Centralization: ScorePlay's platform integrates effortlessly with LOSC's existing creative workflows, regrouping all their archive photos and videos for smoother content creation and distribution processes.
Athlete App: Significantly enhancing productivity with a revamped mobile App, ScorePlay will manage the automated distribution of photos and video clips to players, sponsors, and other LOSC partners using AI-driven features.
Sports-specific: ScorePlay is the only MAM designed specifically for the needs of sports teams, and has been co-constructed with 180+ sports organizations worldwide since its inception.
About ScorePlay
ScorePlay is at the forefront of media asset management, providing cutting-edge solutions tailored for the sports industry. Our platform excels in streamlining workflows, enhancing content distribution, and maximizing fan engagement. With advanced features like AI facial recognition, multilingual speech-to-text, and real-time clipping, ScorePlay is transforming how sports organizations manage and utilize their media assets.
Media Contact
For ScorePlay: mariana@scoreplay.io
For LOSC: thomas.cusseau@losc.fr
Credits
Photo credit: LOSC