Lille, France – 04.11.2024 – LOSC Lille, one of the most storied football clubs in France, is proud to announce its new partnership with ScorePlay for media asset management (MAM). This strategic decision marks a new chapter in LOSC's commitment to leveraging cutting-edge technology to enhance its media and content operations.

A New Era for Les Dogues

Founded in 1944, LOSC has a rich history in French football and will be celebrating its 80th anniversary in November, with remarkable achievements including multiple Ligue 1 titles and regular participation in European competitions, being back in the UEFA Champions League this season. With a strong focus on innovation and excellence both on and off the field, LOSC aims to further elevate its media management capabilities by centralising the entire club media production - video, photo, design, live events, etc - with an AI-Driven indexation.

Lille will be doing this across all teams (Pro, Academy, etc), taking their vast archive of media assets, including historical match footage, press conferences, and exclusive behind-the-scenes content and hosting it in a robust and flexible MAM solution that matched the specific needs of the sports industry, while preserving all metadata and tags. The goal was clear: to enhance collaboration, streamline workflows, and unlock the full potential of their media for marketing, fan engagement, and commercial opportunities with the best-in-class solution for sports teams. Enter ScorePlay.

Why ScorePlay?

After an extensive evaluation process, LOSC selected ScorePlay as its state-of-the-art platform to manage (store, label, find, share) its vast media library. ScorePlay offers unparalleled integrations with creative tools, advanced AI-powered search capabilities, and a secure cloud-based environment. This ensures that the club can efficiently manage and distribute its media assets, providing fans and partners with high-quality content in real-time.

Key Benefits of ScorePlay for LOSC:

  1. Live Ingest: All of the Men’s First team matches are live ingested in Broadcast quality and match events/actions (goals, assists, fouls, etc…) are auto-logged, giving their Media Team the flexibility to easily clip and share on social media the most exciting and authentic moments with fans.

  2. Video Editing: Our Adobe Premiere Pro panel allows for advanced editing capabilities through easy retrieval of match actions, making teams more productive and the posted content more engaging than ever.

  3. Media Centralization: ScorePlay's platform integrates effortlessly with LOSC's existing creative workflows, regrouping all their archive photos and videos for smoother content creation and distribution processes.

  4. Athlete App: Significantly enhancing productivity with a revamped mobile App, ScorePlay will manage the automated distribution of photos and video clips to players, sponsors, and other LOSC partners using AI-driven features.

  5. Sports-specific: ScorePlay is the only MAM designed specifically for the needs of sports teams, and has been co-constructed with 180+ sports organizations worldwide since its inception.

About ScorePlay

ScorePlay is at the forefront of media asset management, providing cutting-edge solutions tailored for the sports industry. Our platform excels in streamlining workflows, enhancing content distribution, and maximizing fan engagement. With advanced features like AI facial recognition, multilingual speech-to-text, and real-time clipping, ScorePlay is transforming how sports organizations manage and utilize their media assets.

Media Contact

For ScorePlay: mariana@scoreplay.io

For LOSC: thomas.cusseau@losc.fr

Credits
Photo credit: LOSC

  • For Sports. By Sports.
  • For Sports. By Sports.
  • For Sports. By Sports.
  • For Sports. By Sports.
  • For Sports. By Sports.